Since the turn of the millennium, the telecom market has been constantly evolving and The Cobra Group has been there every step of the way, working side-by-side with our valued telecom clients across the globe.

In 2003, one of our key telecom partners in northern Europe presented us with the opportunity to expand alongside them. An already dominant market player, our partner gave us the exciting responsibility for continuing to increase their customer base at an ambitious rate, whilst ensuring adjustment to a fast-paced and changing telephony market.

We accepted the challenge with open arms, changing our product line from simple carrier pre-selection telephony (CPS) to wholesale line rental (WLR) and additional innovative broadband products. The Cobra Group now represents the majority of our client’s new customer acquisitions, helping them to realise record profits and share prices.

This experience has proven to us that constant innovation, flexibility and dedication always keeps us two steps ahead of our competitors, as well as allowing our clients to regularly adjust their product line with complete confidence in the ability of their key acquisition channel to deliver at the same pace.

Most importantly, however, this illustrates the value that we and our clients place in strong and effective partnership working, constantly encouraging each other to new levels of innovation and heights of achievement.